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        Acer launches cross-brand netbook flotilla

        Jonathan Angel | Date: Apr 8, 2009 | Comments: 1



        At a New York press event Tuesday evening, Acer introduced a bevy of netbooks and other products to be sold under its Acer, eMachines, Gateway (left), and Packard Bell brands.


        The announcements reportedly included what appears to be the industry's first 11.6-inch netbook, the Gateway LT30.

        (Click here for a larger view of the Gateway LT1005U)

        The event, held in the IMAX theater at New Jersey's Liberty Science Center, will apparently be followed up by presentations later this week in Amsterdam and Beijing, and was designed to showcase a strategy for Acer's global computing brands, which include not only Acer, but also eMachines, Gateway, and Packard Bell. The company reportedly introduced a new "nettop," the AspireRevo (see our previous coverage, here), plus a plethora of notebooks and netbooks whose designs will apparently be shared across all Acer brands.


        Acer's Aspire AOD150 now has a Gateway equivalent
        (Click image for further information)
        For example, Gateway's 8.9-inch netbook, the LT1005u shown at the top of our story, is a redbadged version of Acer's original Aspire One. And the newly announced, 10.1-inch Gateway LT20 appears to be a version of the Aspire AOD150 netbook shown at right, complete with the usual Intel Atom N270 CPU, 92945GSE northbridge, and ICH7M southbridge.

        A new sister netbook, announced as the Gateway LT30 and apparently to have an "Aspire" equivalent, reportedly features a 11.6-inch display with 1366 x 768 resolution, an Intel Atom Z530 CPU, a full-size keyboard, and three- or six-cell batteries. Journalists from PC and Laptop got their hands on the device and have published brief impressions, here and here, respectively.

        According to a DisplaySearch study released in December, Acer led the hot netbook market during 2008 with a 35 percent market share. Claiming to be the world's third largest vendor for PCs overall, and number two in the global notebook market, the company recently released a series of Windows Mobile phones, stemming from its 2008 acquisition of E-ten.

        A Reuters story, available on our sister site eWEEK.com, here, says Acer expects its notebook and netbook sales to be up from 35 to 40 percent in the current quarter, compared to the same quarter in 2008. "One hundred percent growth in netbooks is not a problem," Acer Chairman J.T. Wang is said to have added.



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