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        Ford opens Windows-based auto tech to third-party apps

        Jonathan Angel | Date: Jan 7, 2010 | Comments: 1



        Ford announced an enhanced version of its Microsoft-based Sync auto technology, adding dual 4.2-inch displays and an available eight-inch touchscreen. "MyFord" and "MyFord Touch" will include navigation with turn-by-turn directions, and will now allow installation of third-party applications, according to the company.


        According to Ford, its new "MyFord" infotainment system builds on previous versions of Sync by adding two 4.2-inch color LCD screens. One screen (shown, below left), in the instrument panel, will be controlled using a cellphone-style five-way controller, and will provide access to the following, the company says:
        • Turning driver assist technologies -- traction control, blind spot information system, cross traffic alert, cruise control, front park assist, rear park assist, and trailer sway control -- on and off
        • Changing vehicle settings such as automatic lamp delay, locking, remote start, remote window open/close, and rain-sensing wipers
        • Monitoring engine speed, fuel economy, distance-to-empty, and miles traveled


        The dual displays offered by Ford's MyFord system

        The other screen (shown above right) will provide a visual representation of turn-by-turn navigation, with turn arrows, street names, and distance-to-turn information. As a result, drivers will no longer need to pay for GPS hardware upgrades or third-party receivers, says Ford.

        Meanwhile, an enhanced version of the system called "MyFord Touch" will add an eight-inch touchscreen display in a vehicle's center stack, plus a hub (pictured below left) below it that offers audio and video inputs, two USB ports, and an SD card reader. Ford says motorists will be able to purchase SD cards containing maps, enhanced POI (point of interest) information, and voice data, making it easy to upgrade to 3D maps (below right) that are regularly updated.


        The media hub and navigation screen offered by Ford's MyFord Touch system

        As well as being used for an enhanced navigation display (above), the eight-inch touchscreen can also display: driver-selected wallpaper (pictured top right); frequently accessed settings such as phone functions, navigation destinations, climate control settings or audio controls (pictured, middle right); or driver-selected "hot buttons" that can be tied to almost any controllable system in the car (pictured, bottom right). Display settings are memorized and stored according to a driver's unique key, allowing each user of a car to customize the screens to his or her own preferences, Ford adds.

        Even more intriguing, Ford officials promised attendees at today's Consumer Electronics Show (CES) that the MyFord Touch screen will also be able to display third-party applications that have been loaded onto the system, such as social networking (Twitter) and internet radio (Pandora and Stitcher) clients. Such applications, enabled via a newly available API (application programming interface), will work via a driver's mobile phone, which provides the system with its wide area connectivity.

        Derrick Kuzak, Ford's group vice president for global product development, said, "By adopting an 'open-developer' model for Sync, we are able to defend our advantage and press our lead exponentially. That's why weve developed a Sync developer tool kit and are making it available to our trusted partners and soon to the developer community."

        OUR VERDICT:
        Just what we were waiting for -- having people's tweets read to us while we drive
        Julius Marchwicki, Sync product manager, added, "Our API leverages the phone and can use a variety of transports (Bluetooth, USB and now Wi-Fi) to communicate with Sync. Apps can write to the display, use the text-to-speech engine and get voice commands from the driver. Developers can access vehicle data and get button-presses, all while developing in the programming language of their mobile phone."

        As well as partnering with Pandora, Stitcher, and Twitter, Ford says, it has also allied with MapQuest, so that vehicle owners can use their personal computers to plan a journey, then send the data to their cars using a simple "send to Sync" command. According to the company, the information is received in-car by a driver's mobile phone using voice technology; therefore, a user does not have to have a data plan or even own a smartphone.

        Other partnerships

        Subsequent to today's CES speech by Ford executives, the company's hardware and software partners issued press releases revealing details of the Sync upgrade. For example, Freescale says the system will rely on its i.MX516 applications processor and S12XEP100 microcontroller.

        Similarly, Bsquare has taken credit for implementing the system's Ford-designed user interface, including integration of Adobe Flash. The company says it "also integrated several other technologies including speech recognition, navigation, media, climate controls, and phone for a seamless user experience."

        Carey Butler, Bsquare's vice president of professional engineering services, stated, "From the amount of information Sync controls to how it can receive software updates, this truly is a ground-breaking product that will change the auto industry. It is far and away the most advanced in-vehicle infotainment system to be implemented and has made Ford cars best in class for technology. The first version of Sync was impressive, but this blows the doors off."

        Elektrobit, meanwhile, says it worked with Ford to provide an API for Sync. Artur Seidel, the company's vice president and general manager for automotive software, stated, "Providing third-party developers of phone platforms with a Ford Sync-enabled API will significantly help create new applications. For example, it took only a few weeks to develop a phone demo application providing the vehicle occupants with Ford Sync control of Pandora Internet radio stations."

        Background

        Microsoft's Windows Embedded Auto software has already been adopted by Fiat (as Blue&Me), Ford (Sync and Ford Work Solutions), and, most recently, Kia Motors America (Uvo). Yesterday, a key components supplier, Continental AG, also announced a modular MMP (Multimedia Platform) that will apparently make Windows tech readily be available even to automakers who have not cut their own deals with Microsoft.

        "Windows Embedded Auto" is merely the latest name for Microsoft's Windows CE-based automotive technology. Microsoft's Windows CE for Automotive was first released in 1998, since when it has evolved into a variety of product offerings. For example, in 2003 it was called Windows Automotive (2003), and by 2006 it was known as Windows Mobile for Automotive.

        Unlike with many Microsoft products, however, naming is secondary, since the core technology is designed to be adapted by automaker customers and offered under their own brands. The Windows CE-based software made its debut in Europe and South America on Fiat vehicles, where it is known as Blue&Me. It was then released in the U.S. by Ford as Sync, on passenger cars. Kia, meanwhile, announced yesterday that it will adopt the technology this summer as Uvo.

        The addition of Microsoft technology has apparently helped drive auto sales, even in a difficult market. Ford, which first introduced Sync two years ago, said as of last March that the technology is now installed in more than one million vehicles. In January, the automaker said it would expand its system to include the following new elements:

        • A GPS receiver, cellular modem, maps, and POI (points of interest) from Telenav
        • "Data-over-voice" technology from Seattle-based Airbiquity that will apparently allow the system to work in voice-only service areas
        • "Off board" voice recognition, enabled by relaying a user's voice to a portal operated by Microsoft's Tellme subsidiary
        In March, meanwhile, Microsoft announced Microsoft Auto 4.0, which it said would be made available in the spring to automakers. The new version added a standard interface for broadcast radio tuners, CD playback and ripping support, and support for x86 processors such as the Intel Atom Z530, Z510P, Z530PT, and Z510PT. (These CPUs include integrated heat spreaders, work at up to 185 deg. F, and appear to be Intel's bid to compete with ARM in the automotive world.)

        According to Microsoft, the latest release of its software is now Microsoft Auto 4.1, which is based on Windows CE 6.0 R3. Version 4.1 includes the following enhancements, according to the company:
        • Bluetooth 2.1 + EDR
        • Secure Simple Pairing support
        • Calendar download from mobile phone
        • Technology preview of upcoming support for DLNA media device integration
        • Multi-application access to media index
        • iPhone/iPod Touch firmware 3.x support
        • Message Access Profile (MAP) 1.0

        Availability

        According to Ford, the upgraded version of Sync will first be shown off in the Lincoln MKX crossover (where it will be branded as "MyLincoln Touch," with upgraded graphics) at next week's North American Auto Show in Detroit. It will subsequently "begin to migrate across the company's full product portfolio," Ford adds.

        More information on Microsoft's Auto 4.1 software may be found on the company's website, here.


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