Intel, Sony enable "short form" videos on Windows Mobile smartphones
Staff | Date: Feb 24, 2004 | Comments: 1
Intel and Sony Music Entertainment say they've created a mobile high-quality music video application that enables users to play "short form" music videos and other Sony Music content on cellphones and PDAs powered by Intel's applications and cellular processors. The application and related support infrastructure will be available to carriers and OEMs worldwide in the second quarter of 2004 on Intel...
processor-based cellphones running Microsoft's Windows Mobile Smartphone 2002 and 2003 software platforms.
The new mobile music video application, developed by Intel, Sony Music, and Emuzed, a third-party applications developer, is being be demonstrated this week at Intel's booth at the 3GSM World Congress in Cannes, France. The demonstration features premium content pre-optimized, formatted and provided by Sony Music.
When the application is activated it shows a "splash page." On the main page, the category browser presents the user with content categories such as What's New, Hot Videos, Interviews, and Legends of Music, which can be selected with the handset's navigational buttons or joystick. The user then selects a content category to navigate the list of video content available. The video detail page displays the name of the artist, the name of the song, and a customized call to action ("CAT") message; for example: "Jennifer Lopez's new record The Reel Me in stores now."
