Jim Allchin

Kevin Johnson

Platform Products & Services Division

The Platform Products & Services Division integrates the Windows Client, Server and Tools, and MSN groups, according to the announcement. Jim Allchin and Kevin Johnson will serve as co-presidents of the division until Allchin's retirement at the end of next year after Windows Vista ships. The new division's mission is to "enable exciting user experiences and drive customer value through continued innovation in the software platform and software services delivered over the Internet."

Jeff Raikes

Business Division

The Business Division, to be led by Jeff Raikes, combines the Information Worker and Business Solutions groups. This new division's charter is to "deliver software and software-based services that enable organizations to succeed in todays constantly evolving workplace by amplifying the impact of their people," according to Microsoft.

Robbie Bach

Entertainment & Devices Division

Microsoft's two fasted growing divisions -- the Home and Entertainment Division, and the Mobile and Embedded Devices Division -- are being combined in the new Entertainment & Devices Division, headed up by Robbie Bach. Microsoft says this will "consolidate [the company's] engagement around devices to deliver even richer and more relevant scenarios for individuals at work, at home and when they're mobile."

Although the aggregate revenue attributable to what is now the Entertainment & Devices Division currently only represents around seven percent of Microsoft's total revenue (see chart, below), the company has consistently made it clear that it is banking on success in the smart, mobile devices space.

Microsoft's Windows Embedded and Windows Mobile software platforms -- including Windows CE, Windows XP Embedded, Windows Automotive, Windows Embedded for Point of Service, Smartphone, Pocket PC, and Portable Media Center software -- will apparently fall under the auspices of the newly formed Entertainment & Devices Division (EDD).


Microsoft FY05 Q4 divisional revenue -- the Mobile and Embedded segment grew fastest, but represented a very tiny slice of the $10.16 billion pie

"These changes are designed to align our business groups in a way that will enhance decision-making and speed of execution, as well as help us continue to deliver the types of products and services our customers want most," said Steve Ballmer, Microsoft's CEO.

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