| Yahoo! Go 2.0 goes Windows Mobile |
Mar. 08, 2007
 Yahoo! today released a Windows Mobile version of its multifunction mobile Internet service, and announced that device-maker HTC will preload it on "millions" of its devices. Yahoo! Go 2.0 delivers email, search, news, photo-sharing, weather, sports, and other Internet services to mobile devices, according to the company.
Yahoo! Go 2.0 is claimed to support 75 Windows Mobile devices from major manufacturers, including more than 175 different device models. Yahoo! Go 2.0 is a device-resident application that brings personalized content to users' devices, along with a "reinvention of mobile search." the company says.
 
 
 
Yahoo! Go 2.0 screenshots
Key features of the Yahoo! Go 2.0 for Windows Mobile service, as listed by the company, include:- oneSearch -- a reinvented search for mobile users; it recognizes the intent of a search term and presents relevant content -- not just a list of web links to PC sites -- on the results page; results are grouped by subject making it easy to read through and drill down to get more details
- Local & Maps widget -- gives quick access to comprehensive local directory information for businesses across the US, enhanced with ratings and reviews from the millions-strong Yahoo! community; interactive maps feature the ability to search directly for businesses, get driving directions and real time traffic updates
- Rich, highly personalizable content -- current headlines and a breaking news ticker in the News, Sports, Entertainment, Weather and Finance widgets keep consumers connected to the information that matters to them; users can customize to receive content from the millions of sources on the Web that publish in RSS.
- Flickr widget -- integrates one of the Web's most innovative and prolific photo-sharing communities, making it easy to upload and manage images from their camera phone; users can also easily share photos, view their friends' pictures, and browse or search the millions of images
- Email widget -- allows users to quickly respond to, delete, or compose new messages or view attachments with a single click -- all automatically synchronized with their Yahoo! Mail account in real time
According to Marco Boerries, Yahoo!'s senior VP of connected life, "Consumers have been clamoring for us to bring Yahoo! Go 2.0 to Windows Mobile devices since we launched the service less than two months ago. There are millions of mobile phones on the Windows Mobile platform in the market today and consumers with these devices want to use the most advanced, exciting services available. Our innovative Yahoo! Go 2.0 service finally brings the open Internet to the mobile phone and gives consumers the compelling experience they have been looking for."
Microsoft GM John O'Rourke, added, "Yahoo! Go 2.0 includes an exciting set of features that helps people access their favorite Internet content while mobile," said "The combination of this application with a Windows Mobile powered device will allow our joint customers to get quick access to the Yahoo! experiences they want -- from news to e-mail to photo sharing -- all from a single, powerful device."
Further information on Yahoo! Go 2.0, and a list of supported devices, are available here.
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